The technical rules have recently changed. Here's how to get your email setup checked

Whenever you shoot off an email from your company, there's a flurry of behind-the-scenes activity ensuring that it's a genuine message, truly sent by you.

Email providers like Gmail and Microsoft have smart systems to sift through each email.

Their goal?

To separate the good from the bad — they're on the lookout for spam and phishing attempts (the nasty emails that dress up as a friend to trick you into revealing your private login details).

Let's break down how your email is given the green light for authenticity:

SPF (Sender Policy Framework): Imagine SPF as your personal guest list for a private party. When your email arrives, it's checked against this list. If it's on there, it's welcomed in. If not, it might be mistaken for an uninvited guest and turned away.

DKIM (DomainKeys Identified Mail): DKIM is akin to a unique seal you place on an envelope. When the recipient peeks inside, they see this seal. It reassures them that the message is indeed from you and hasn't been tampered with en route.

DMARC (Domain-based Message Authentication, Reporting, and Conformance): Think of DMARC as the guidelines given to the mail carrier. If your email lacks the correct seal or isn't on the guest list, DMARC instructs the carrier on what to do — return it, toss it, or deliver with a caution note.

Since February 2024, top email platforms like Gmail and Yahoo have made it clear: no DKIM and DMARC, no email delivery.

It's estimated that hundreds of thousands of businesses are not set up right, clueless that many of their emails are going undelivered.

Don't fall into that gap. We offer a quick and straightforward email setup check without needing to peek into your systems. And if there's a hiccup, we're here to guide you through fixing it.

Schedule a 15-minute Teams chat. By the end of our talk, you'll know if your email's journey is smooth sailing or if it's hitting some snags. And rest assured, there's absolutely no pressure to purchase anything.